After nearly three decades of working in the mining industry and financial sector, I traded my stiletto heels for wellies and went sheep farming. It immediately became apparent that the traditional business model of farming was unsustainable; the reliance on EU subsidies, the volatile and seasonal price of lamb subject to the big supermarkets importing cheap meat, and a wool price that barely covered the cost of shearing. So I applied my City of London background to diversifying my business. From my farm, I now ship locally and internationally a range of luxury wool bedding made from the fleeces of much of the UK’s Southdown pedigreed flock. I also offer disabled-accessible self-catering accommodation for a working farm experience.
The problem with this business model is its dependency on three sectors, whose services I am finding totally inadequate and antiquated, to the point where my entrepreneurial initiative is being undermined.
Continue reading...
0 Response to " Challenges of rural entrepreneurship | Letters "
Post a Comment