Take out a mortgage … and walk away with a freebie

From buying a house to bank accounts, energy companies and insurance, firms are increasingly offering tempting incentives

If you’re looking for a mortgage, how about one with a free iPad, laptop or washing machine thrown in? That’s effectively the deal on offer from the Halifax, which this week announced it is offering first-time buyers and home movers a £500 Currys PC World gift card when they successfully apply for a mortgage between 20 June and 14 August.

If that doesn’t appeal there are plenty of other freebies being offered by financial services firms aimed at enticing people to sign up for their products and services – from cinema tickets and eye tests to flights and Amazon gift cards. Plus, of course, cold, hard cash.

In 2004 West Bromwich BS offered a free Rover 25 car with a list price of £7,995 with its ‘Brum Brum’ mortgage

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